Hope Frank, Chief Marketing & AI Officer, Gathid
The CMO’s Perspective On The Acceleration Of Agentic AI
Agentic AI is arriving faster than governance, faster than marketing and, in many ways, faster than our language. We still call it “automation,” but that understates the shift underway. Agents are no longer smarter tools; they are emerging as economic and behavioral actors. They observe, decide and act across digital ecosystems with little human involvement, changing how work is created, exchanged and delivered.
In large enterprises, machine and service identities now outnumber human identities by 80-to-1 or more; and some cloud-native environments report 100-to-1-plus ratios. In late 2025, Microsoft previewed Windows 365 for Agents, reflecting a broader shift: Agents increasingly operate as first‑class digital actors with their own sessions, permissions and audit trails.
Read Full Article
